MGT 448 Week 2 Comprehensive Global Analysis Paper

Purpose of Assignment 

Starting a new, international business venture requires creativity, planning, financing and marketing among the key ingredients for a successful undertaking. Additionally, the different risk analyses that are obligatory of a start-up are equally important for a flourishing company. By putting all of these success factors in motion, the student should have all of the information considered necessary for a winning venture. 

Assignment Steps 

Resources: Suggested but not required: Abbott, Riley J. (2015). PESTEL Analysis for Students. London, UK: Science and Management Press of London. 

Search the Internet for vendors who sell this book or inquire about it with a local library. 

Select a product and a country for a global business venture.  Do not choose Canada.

Conduct a regional, country risk, and organization and product or service analyses of your new global venture. 

Prepare a 1,050-1,500 word analysis to address the following:

• Region Analysis

o Regional alliances and economic integration

o Physical environment and its effect on trade

o Political stability

o Economic conditions

o Finance options available

o Social, health, and environmental conditions

o Terrorism threats

• Country Risk Analysis

o Political and legal stability

o Economic conditions

o Finance options available

o Physical environment and distribution channels

o Social, health, and environmental conditions

o Cultural and ethical considerations

• Organization and Product or Service Analysis

o Description of your organization

o Legal structure of organization

o Market  analysis

o Description of product to meet the need                   

Format your assignment consistent with APA guidelines. 

Include a cover sheet, summary section and reference page.

Include at least four cited references in your paper.

Click the Assignment Files tab to submit your assignment.